Privacy Policy

This is the Privacy Policy for Lions Pride USA LLC and its affiliates (“ Lions Pride USA LLC ,” “we,” “our,” or “us”) and describes our data protection practices for collecting, using, maintaining, protecting, and disclosing the information you provide to us when you use any of our Services. These Services include any Lions Pride USA LLC website t hat links to this Privacy Policy (including Lions Pride USA LLC .com), affiliated mobile applications (the “Apps”), and any other services provided by Lions Pride USA LLC . The Terms of Use govern this Privacy Policy, and any capitalized terms used in this P rivacy Policy have the same meanings as those in the Terms of Use. If you are a California resident, please click our Privacy Information for California Residents for more information.

This policy specifically pertains to the information we collect from y ou when you use our Website or Services. It does not apply to any information collected by the physician or healthcare provider that we work with, or any third - party applications or content (including advertising) that may link to or be accessible from our Website.

We collect information about you when you use our Services, as outlined below. Please note that certain types of information are necessary for us to offer our Services safely and effectively. If yo u choose not to provide this information or request its deletion, you may not be able to access or use some or all of our Services.

We gather a range of information that you directly provide to us, such as:

• Information pr ovided when registering, administering, or receiving support for your account

• Information related to processing, reviewing, and fulfilling requests and orders for our products or services

• Any questions, comments, feedback, or other communications you p rovide to us through forms, emails, or other collection methods.

• Responses to surveys and research activities

• Customer support and technical assistance, which may include online chat features

• Any content you upload or post

• Any applications you subm it to us.

The specific information we collect depends on which Services you use, how you use them, and the data you decide to provide. The data we collect directly from you may include:

• Personally identifiable information, such as your name, billing add ress, phone numbers, date of birth, credit/debit card number (for payment purposes), and demographic details (such as gender and age).

• Additional information we may collect directly from you, such as your medical history and health information (including medical conditions, treatment options, physician referrals, prescriptions, lab results, and other relevant health information, such as physical and emotional characteristics).

• Login credentials and permission details once an account is created

• Billing information, including shipping address, debit/credit card number(s), expiration date, security number, and details collected by our payment processors, along with identity verification data.

• Any information regarding purchases or other transactions

• D etails regarding customer service and maintenance interactions

• Demographic information, such as gender and age

• User - generated content posted to our Services

• Any other information you provide us relating to your use of our Services.

In this section, we will discuss how we collect information about your use of our services and the devices you use to access them. We and our service providers (including th ird - party companies that work with us or on our behalf) may use various systems or technologies such as analytics, cookies, and other tools to collect this data.

Website Usage. When you interact with or navigate through our websites, we collect and analyze various details about your visits, such as your device information (including IP address, browser type, language, operating system, and location), software and hardware attributes (including device IDs), referring and exit pages and URLs, platform type, c lick count, files downloaded, domain names, landing pages, page views, page order, time spent on specific pages, search terms used on our sites, date and time of use of the services, error logs, and other similar information.

Collection of Location Inform ation. We may automatically gather general location information (such as your IP address or postal code associated with your IP address) from your device when you use our Services. This allows us to customize content, promotional offers, and other informat ion to enhance your user experience. We may request your permission before collecting your GPS location information, which we will only use to provide customized services, content, and promotional offers that may interest you. If you wish to stop us and ou r service providers from collecting and using your GPS location information, you can disable the location features on your device by adjusting your device manufacturer settings.

Our Use of Cookies and Similar Online Tools. To collect the information discussed in this Section, we and our service providers (including Google Analytics, Google Shopping, Google Adwords, Bing Ads, Bing Webmaster Tools, and Facebook) use web server logs, cookies, tags, SDKs, tracking pixels, and o ther similar tracking technologies. We use these technologies to offer you a more tailored experience.

If we adopt additional technologies, we might also gather information through other channels and methods.

Please be aware that you have the option to modify your settings so that you receive a notification when a cookie is being established or modified, or to entirely prohibit cookies. To learn more, refer to the "Help" section of your browser (such as Apple Safari, Internet Explorer, Mozilla Firefox, or Google Chrome). It is important to note that by blocking, disabling, or managing cookies, you may not be able to access certain features or services.

3. Information We Collect from Social Media and Other Content Platforms
When you engage with us on social media platforms such as Facebook, Instagram, or Twitter by "liking" or "following" us, we may collect certain information from you such as your name, email address, and any relevant comments or content you post. Please note that we are not responsible for the information you share with these sites and your interactions with them are subject to their respective privacy policies. Additionally, we may also collect your information if yo u participate in our promotions or submit information to us via social media.

4. Information We Receive from Other Sources
Our third parties and intermediaries, such as the physicians, medical professionals, and pharmacies with whom we partner to provide y ou with the Services and their health care services, sub - contractors in technical, advertising networks, analytics providers, and search information providers. These parties will also provide us additional information.

5. Protected Health Information By c reating an account with Lions Pride USA LLC , you establish a direct customer relationship with Lions Pride USA LLC that grants you access to various functions of the Site Offerings as a user. As a part of this relationship, you may provide Lions Pride USA LLC with personal information, including your name, email address, mailing/billing address, and phone number, which is not considered "protected health information" or "medical information."

However, when you request Prescription Medications or other Lions Pride USA LLC Products, you may provide health or medical information that is protected under applicable laws, such as HIPAA. While Lions Pride USA LLC is not considered a "covered entity" under HIPAA, our Healthcare Providers are, and Lions Pride USA LLC may be a "business associate" of the Healthcare Providers in some cases. HIPAA may not apply to all transactions or communications with Lions Pride USA LLC , but if Lions Pride USA LLC is deemed a "business associate," it may be subject to certain HIPAA pr ovisions regarding "protected health information" (PHI) that you provide to the Healthcare Providers.

Additionally, any medical or health information that you provide which is subject to specific protections under state laws (collectively, with PHI, "Prote cted Information") will only be used and disclosed in accordance with those laws. However, any information that does not constitute Protected Information under applicable laws may be used or disclosed as permitted under the Privacy Policy. Information that has been de - identified in accordance with applicable laws is not considered Protected Information.

We collect and use information that you provide to us for several purposes, including: • Fulfilling the purpose f or which you provided the information; • Contacting you when necessary, such as verifying your identity, processing payments, and providing customer service; • Improving and customizing our Services for our users; • Developing and enhancing our business, S ervices, and other products for internal purposes; • Providing, supporting, and administering our Services, including health care services provided by physicians or other health care providers.

Additionally, we use your information to: • Conduct research t o improve our Services, while ensuring that any published or provided results are presented in a de - identified and aggregated form; • Communicate with you about our Services and send you relevant communications from physicians or health care providers; • S end you surveys, special events, promotions, or other communications related to our products and Services, as well as those of our affiliates and third - party partners; • Provide customer service and technical support; • Verify your identity, process paymen ts, and fulfill orders; • Ensure that content from our Services is presented effectively, provide interactive features, and maintain security; • Measure the effectiveness of our advertising and content, and customize it for you; • Improve your overall expe rience by researching and analyzing the use of our Services; • Comply with applicable laws and regulations; • Establish, exercise, or defend our legal rights.

We may also combine the information we collect from online and offline sources and use and share such information in accordance with this Privacy Policy.

1. Online Analytics: We may use third - party web analytics services such as Google Analytics and Cartstack on our Services to collect and analyze usage information through cookies and similar tools. This helps us with auditing, research, or reporting; fraud prevention; analyzing unique user interaction across multiple browsers or devices; and providing certain features to enhance user experience. If you have a Google account with personalized advertising enabled, we can gather and analyze engagement information from the various devices you use to access the Services. You can prevent Google from using your infor mation for analytics by installing the Google Analytics Opt - out Browser Add - on or disabling cross - device tracking through your Android or Apple device - based settings. We also use certain analytics tools, such as clear GIFs, to capture data from our email c ommunications to gauge the effectiveness of our marketing campaigns.

2. Online Advertising: We integrate third - party advertising technologies such as Facebook, Google Ad Words, YouTube, Bing, and Criteo that use cookies and other technologies to deliver rele vant content and advertising for our products on the Services, as well as on other websites and applications you use. These ads may be based on various factors such as the content of the page you are visiting, demographic data, and other information we col lect from you. We may provide customer information to service providers to match with cookies or mobile ad identifiers in order to provide you with more relevant ads on other websites and mobile applications. We do not have control over cookies or other tr acking technologies placed on your device by non - affiliated third - party advertising network services. You can opt - out of tailored advertising by using the Network Advertising Initiative’s Consumer Opt - Out link, the Digital Advertising Alliance’s Consumer O pt - Out link, or Your Online Choices. However, even if you opt - out, you will still see advertising when you use the Services, but it will not be tailored to you based on your online behavior over time.

3. Mobile Advertising: Our mobile applications may delive r tailored in - application advertisements to you, which are provided by third - party service providers. Each operating system provides its own instructions on how to prevent the delivery of tailored in - application advertisements, and you can review the suppo rt materials or device settings for your operating system to opt - out of tailored in - app advertisements.

4. Notice Concerning Do Not Track: We do not currently recognize or respond to browser - initiated DNT signals, but we provide opt - out mechanisms for third - party purposes. You can learn more about Do Not Track through the provided link.

We may share your information for our business purposes in the following ways:

If you do not want us to use your contact information to contact you by email, postal mail, or phone regarding products, services, promotions, and special events that might appeal to your interests, contact us using the information below. In commercial email messages, you can also opt out by following the instructions located at the bottom of such emails. For example, you may not opt out of certain operatio nal emails, such as those reflecting our relationship or transactions with you. Please note that, regardless of your request, we may still use and share certain information as permitted by this Privacy Policy or as required by applicable law.

This Privacy Policy does not address, nor are we responsible for, the privacy, information, or other practices, including data privacy and security processes and standards of any third parties, including physic ians and other health care providers using the Services, the manufacturer of your mobile device and other IT hardware and software, and any other third - party mobile application, website, or service to which our Services may contain a link. These third part ies may at times gather information from or about you. We are not responsible for the privacy practices of third - party websites. The collection, use, and disclosure of your information will be subject to the privacy policies of the third - party websites or services. We urge you to read the privacy and security policies of these third parties.

Lions Pride USA LLC takes reasonable and responsible steps to ensure your information is protected against accidental or unlawful des truction or accidental loss, alteration, unauthorized disclosure or access. However, no data transmission over the Internet, and no means of electronic or physical storage, is ever completely secure. Thus , you acknowledge and accept that you provide your p ersonal information at your own risk and we cannot guarantee the security of such information transmitted to, through, or on our Services or via the Internet. You can help protect your Personal Data and other information by keeping your password to our web site confidential.

Where we have given you (or where you have chosen) a password that enables you to access the Services, you are responsible for keeping this password confidential. Please do not share your password with anyone. Information shared in publ ic areas could be viewed by any user of our Services.

In accordance with the California Consumer Privacy Act (“CCPA”), we are required to provide you with some additional information on how we collect, use and share your personal information. These Privacy Provisions supplement and do not in any way limit the Privacy Policy set forth above and are only applicable to residents of California.

Further, if you are a California resident, the CCPA grants you the fo llowing rights:

For California residents, California law requires us to provide you with additional information pertaining to how we collect, use, and share your “personal information” (as defined in the California Consumer Privacy Act (“CCPA”)).

Below is a list of categories of personal information we collect and disclose. In this Policy, we discuss the specific personal information we collect from and regarding our users. Under the CCPA, we are also required to provide you with the “categories” of personal information we collect and the categories of third parties to which we disclose personal information. Please note that certain in formation collected through the Services (e.g., medical information), is subject to various health data privacy laws, and is thus not subject to the CCPA. Please review the following chart to learn more about the categories of personal information we colle ct that are subject to the CCPA and the third parties to whom we disclose:

The business purposes for which we use the personal information we collect are: manage, facilitate, and improve the Services; research, marketing, and analytics; communicate with users; technical support and customer service; security and fraud prevention; and legal compliance and defense. For more information about how we use and share your personal information, please see the “Purposes for How We Use Your Information” and “How We Share and Disclose Your Information” sections of this Policy above.

CCPA Rights Disclosure. If you are a California resident, the CCPA permits you to make certain requests about your personal information. In particular, the CCPA allows you to request us to:

The CCPA also gives you the right to opt - out of the sale of your personal information. The CCPA further prohibits us from discriminating against you f or exercising your rights under the law, including your right to request access to your personal information, to delete information, and to opt out of the sale of your personal information.

Please note that certain information may be exempt from such req uests under California law. For example, we need certain information in order to provide the Services to you. We also will take reasonable steps to verify your identity before responding to a request.

If you are a California resident and you would like to exercise any of your data rights under California law, you can email us at support@lionspriderx .com. Please include your full name, email address and residential address associated with your use of our Services, along with the rights you would like to exe rcise, so that we can process your request in an efficient manner. If you would like to receive a copy of your medical record in connection with your request, please indicate that in your email message. By requesting your medical record in this way, you ar e agreeing to receive your medical record in an unencrypted email message.

Sale of Personal Information. Lions Pride USA LLC does not, and will not, sell information that identifies you such as your name, email address, phone number, or postal address. Lik e many companies with an internet presence, we do work with third parties that provide marketing and advertising services to us, including interest - based advertising services, and these third parties may place tags, pixels, cookies, beacons, and other simi lar tracking mechanisms on our Website and App and collect your online identifiers. Because of the CCPA’s broad definitions of “sale” and “personal information,” making certain online identifiers available to these companies so that they can provide market ing and advertising services to Lions Pride USA LLC may be considered a “sale” under the CCPA. To opt out of sharing your information with participating third parties for interest - based advertising, please visit the Network Advertising Initiative’s Consumer Opt - Out link , the Digital Advertising Alliance’s Consumer Opt - Out link , and Your Online Choices. Please note that these opt - outs are device and browser based, so you will need to opt out on each of your devices and browsers. For more information, see the Online Analytics and Advertising Section above.

Shine the Light Disclosure. The California “Shine the Light” law gives residents of C alifornia the right under certain circumstances to request information from us regarding the manner in which we share certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. We do not share your personal information with third parties for their own direct marketing purposes.

Under Nevada law, certain Nevada consumers may opt out of the sale (as such terms are defined under Nevada la w) of “personally identifiable information” to a person who further licenses or sells such information to additional persons. We do not engage in such activity; however, if you are a Nevada resident who has purchased services from us, you may submit a requ est to opt out of any potential future sales under Nevada law by email at support@lionspriderx.com . Please note that we will take reasonable steps to verify your identity and the authenticity of the request. Once verified, we will maintain your request in the event our practices change.

RETENTION OF YOUR INFORMATION We will only retain your information for as long as necessary to fulfill the purposes for which it was collected and processed, as well as to comply with applicable legal requirements.

CHANGE S TO OUR PRIVACY POLICY We reserve the right to update our Privacy Policy and the terms of this Notice in response to changes in the law, advancements in technology, or updates to our data collection and use practices. Any revised Privacy Policy will be ac cessible through our Services Site, and we encourage you to review it periodically. The date of the last revision will be indicated at the top of the document. You are responsible for regularly checking and reviewing any updates to the Privacy Policy. If w e make any significant changes to the Privacy Policy, we will provide you with appropriate notice in accordance with legal requirements. Your continued use of our Websites or Apps after such amendments (and notice, where applicable) will be deemed your ack nowledgement of these changes to this Privacy Policy.

CONTACT US If you have any questions, concerns, or complaints about this Privacy Policy or Lions Pride USA LLC 's privacy practices, or need to contact us for any other reason, please reach out to us at: Lions Pride USA LLC, 1178 Broadway 3rd Floor, New York, NY, 10001 or email us at: support@lionspriderx.com

Additional Information

Complaints. If you believe your privacy rights have been violated, you can file a complaint with the Lions Pride privacy officer by contacting support@lionspriderx.com or calling 1-888-802-9541.

You can also file a complaint with the Secretary of the U.S. Department of Health and Human Services in Washington D.C.

A complaint must be made in writing and will not in any way affect the quality of care we provide you.